Top 10 Paid Brand Guidelines Templates

Brand Guidelines are essential for maintaining a cohesive and recognizable brand identity. They ensure that all aspects of your brand, from logos to tone of voice, are consistently applied across various platforms and materials. A Brand Guidelines Notion template can streamline the process of creating and adhering to these guidelines, making it easier to share and implement them within your team or organization.

Before you get started in creating your own Brand Guidelines, you should check out these Brand Guidelines Notion templates below to help make it easier.

What Should Brand Guidelines Templates Include?

Choosing the right Brand Guidelines template in Notion can streamline your brand management and ensure consistency across all platforms. Here are key components to look for:

Logo Usage: The template should clearly outline how to use the logo, including acceptable sizes, colors, and spacing.
Color Palette: It should provide a detailed section on the brand's color scheme, including primary and secondary colors with specific color codes.
Typography: A section dedicated to typography should specify the typefaces used, their weights, and how they should be applied in different contexts.
Brand Voice: The template needs to describe the brand's voice and tone, offering examples of how these should be used in various types of communication.

Selecting a comprehensive template ensures that your brand identity is communicated clearly and effectively, maintaining a consistent presence that resonates with your audience.

What Should Brand Guidelines Templates Avoid?

When selecting a Brand Guidelines template in Notion, it's essential to know what features might hinder rather than help. Here are three key components to steer clear of:

Overly Complex Layouts: Templates with too many intricate designs can confuse rather than clarify your brand's message. Opt for simplicity and clarity.
Generic Content: Avoid templates that are too vague and non-specific. A good template should offer customization options that reflect your unique brand identity.
Fixed Font Choices: Templates that do not allow you to modify the font styles can limit your ability to align the guidelines with your brand’s visual identity. Flexibility in typography is essential.

Choosing the right template involves looking for one that promotes ease of use, customization, and clear communication. Ensure the template you select enhances your brand's consistency and recognition.

1Brand Audit Checklist

Perform an in-depth review of your company’s brand in order to improve its effectiveness. The template includes sections for core brand identity, verbal brand identity, visual brand identity, and brand evaluation analysis, so you can determine — and act on — your brand’s strengths and weaknesses.

2Brand & Product Messaging Framework

If you want to capture and hold your buyer's attention, you need to address their problems in a way that resonates with them emotionally.

3Branding Kit

The Notion Branding Kit is a comprehensive tool that simplifies brand building into a clear, step-by-step process, complete with expert guidance. It offers customizable templates and interactive forms for personalized brand development, and efficiency in crafting a brand's identity. The kit culminates in a detailed brand blueprint, providing a professional structure to brand narratives. It's designed to be flexible and affordable, making expert branding accessible to businesses of all sizes.

4The Brand Listening Tour (Executive Alignment)

Use this template to interview key stakeholders and leaders at your company about your brand’s current strengths, opportunities, and future vision, in order to identify actionable themes and strategic gaps that you can craft a plan to address. This is an essential step when discussing changes to your brand’s strategy or positioning, or considering a brand refresh or rebrand.

So how do you use this guide? Optimally, survey 5-8 individuals: A diverse range of executives or key leaders, plus customer-facing members of your team, such as sales ICs or customer support ICs. Interviews are typically 30-60 minutes each and recorded for later reference. Keep the number of participants in the room small, ideally you—the interviewer and note-taker, your manager or another key decision-maker, and the interviewee.

After collecting these interviews, it’s your job as the brand strategist or researcher to look for themes or gaps in the interview results. Where do you see alignment or misalignment? How significant are the disagreements? If there aren’t obvious discrepancies, are there more detailed nuances or language to dig into?

You should compile these themes into a report with your findings (Tip: Use Notion AI to help summarize your interview notes and identify themes!) that is then shared back with all interviewees and decision-makers on the project, along with recommended actions. If there are major gaps to address, this might mean scheduling a workshop with the relevant stakeholders to talk about how you’ll resolve them or stay aware of them in later steps of the project, such as your rebrand.

5Brand Identity Kit

Uncover your brand's true essence through thoughtful exploration of mission, visuals, and messaging. 🚀 Elevate your presence, foster collaboration, and ignite creativity as you redefine your brand's identity across platforms. Rediscover your brand's potential with this comprehensive template today! 🌟🔑

6Creating Brand Guidelines

PRESENTING OUR BRAND GUIDELINES TEMPLATE FOR NOTION!

Welcome to our Notion Brand Guidelines Template, crafted to empower freelancers and startups in shaping their unique brand narratives. This tailored guide is meticulously designed to guide you through the presentation process with ease, while streamlining the implementation of cohesive brand elements.

WHAT'S INCLUDED:

Brand Overview
Brand Essence
Logo & Guidelines
Colours & Typography
Imagery & Visual Elements
FAQs & Info

WHY CHOOSE US

Versatility for Freelancers and Startups:
Whether you're a solo freelancer or steering a dynamic startup, our Notion template adapts to your specific needs, serving as a versatile guide tailored for brand success at any stage.

Comprehensive Content:
Our notion template covers all key essential areas - This includes the brand's purpose, brand story, mission statement, core values, logo variations, colour palette, typography, design elements and more.

Unveil Your Brand's Character:
Dive into the brand personality section where you can articulate and define your brand's character effortlessly. This key feature empowers you to express the unique traits, values, and essence that set your brand apart.

User-Friendly Notion Integration:
Seamlessly incorporate our brand guidelines into your notion workspace. With an intuitive design, you can effortlessly manage and implement brand elements, creating a cohesive and polished brand image.

Saves You Time:
Streamline your brand guidelines process with our professionally designed template, saving you valuable time and effort.

HOW TO USE:

After purchasing my template, you will receive a PDF containing a link to the template. After opening the link, select duplicate at the top right of notion and the template should be available for you to edit and use in your Notion account.

WHAT IS NOTION?

Notion is a versatile and collaborative platform that offers the flexibility and tools needed to create, manage, and present brand guidelines effectively. Its adaptability and features make it an excellent choice for beginners, professionals and teams looking to streamline their brand presentation process. Notion is also free to use for all.

Elevate your brand effortlessly with our Notion Brand Guidelines Template, empowering freelancers and startups to craft a consistent, captivating, and memorable brand presence.

If you have any questions, feel free to reach out via Notion or Email.

© SelwynGoodman

7Christian Brand Project Manager

The Ultimate Template for my Christian Brand Owners
If your Christian Brand has an online presence, this is the template for you
Plan, Schedule and Track content all in one space

8Brand Strategy

WHAT'S INCLUDED:

Story, Purpose & Goals
Mission & Vision Statement
Core Brand Values
Personas & Competitors
Ideal & Dream Clients
Brand Voice & Style
Colour & Typography
Process & Timeline
What’s Next?
Terms & Conditions
FAQ’s

HOW TO USE:

After purchasing my template, you will receive a PDF containing a link to the template. After opening the link, select duplicate at the top right of notion and the template should be available for you to edit and use in your Notion account.

WHAT IS NOTION?

Notion is a versatile and collaborative platform that offers the flexibility and tools needed to create, manage, and present brand strategies effectively. Its adaptability and features make it an excellent choice for beginners, professionals and teams looking to streamline their strategy process. Notion is also free to use for all.

Take the first step towards a more impactful brand today. Invest in our Notion Brand Strategy Template and watch your brand flourish.

If you have any questions, feel free to reach out via Notion or Email.

© SelwynGoodman

9Brand Positioning

Market positioning is an essential step of the planning process — either when you start a business or when you expand to a new market. It defines:

- Where your brand fits in the marketplace
- How your brand compares to competitors
- The brand attributes and benefits you want to be associated with
- The company beliefs, attitudes, and principles that support all the interactions a customer has with your brand — the Complete Product Experience (CPE)

10Brand Presentation

PRESENTING OUR BRAND PRESENTATION TEMPLATE FOR NOTION!

Elevate your brand presentations to the next level with our new notion template. Perfect for brand designers, freelancers, start-ups and marketing professionals, this template provides a comprehensive framework for creating impactful and visually stunning brand presentations.

WHAT'S INCLUDED:

Brand Introduction
Logos & Brand Elements
Colours & Typography
Brand Moodboard
Our Target Audience
Competitor Analysis
Marketing Strategy
Brand Aspirations
What’s Next?
Terms & Conditions
FAQ’s

WHY CHOOSE US

Customisable Sections:
Tailor your brand presentation to your unique project or client, with editable sections covering brand identity, marketing strategy, target audience, and more.

Adaptable Design:
Our template offers an adaptable design that can be customised to fit various branding styles and industries.

Comprehensive Content:
It covers all the essentials, including client objectives, brand positioning, marketing channels, unique selling points, target audience, and competitor analysis.

Saves Time:
Streamline your presentation creation process with our professionally designed template, saving you valuable time and effort.

Notion Compatible:
This template seamlessly integrates with Notion, allowing for efficient editing, collaboration, and sharing.

DISACLAIMER:

Some sections of this brand template have been adapted from our creative direction to ensure a cohesive and comprehensive brand presentation. This approach was intentionally chosen to maintain consistency and clarity throughout the branding process.

HOW TO USE:

After purchasing my template, you will receive a PDF containing a link to the template. After opening the link, select duplicate at the top right of notion and the template should be available for you to edit and use in your Notion account.

WHAT IS NOTION?

Notion is a versatile and collaborative platform that offers the flexibility and tools needed to create, manage, and present brand presentations effectively. Its adaptability and features make it an excellent choice for beginners, professionals and teams looking to streamline their presentation process. Notion is also free to use for all.

Say goodbye to the hassle of building presentations from scratch. Purchase our Notion template today and start delivering brand presentations with confidence and professionalism.

If you have any questions, feel free to reach out via Email or Notion.

Closing Thoughts

Utilizing these templates streamlines the creation and maintenance of brand guidelines, ensuring consistency across all marketing materials. This consistency reinforces brand identity, making your business more recognizable and trusted by consumers.

By adopting these templates, you save valuable time and resources. They are designed to be user-friendly, allowing you to easily customize and update your guidelines as your brand evolves. Don't hesitate to implement them and see the difference they make.

What is a Brand Voice?

Brand voice refers to the consistent expression and communication style that a brand uses in its messaging, which aligns with its identity and values.

What is a Visual Hierarchy?

Visual hierarchy in brand guidelines dictates the arrangement and presentation of visual elements to emphasize importance and guide the viewer's attention through the brand's content.

What is a Style Guide?

A style guide is a comprehensive manual that details all aspects of a brand's visual and verbal representation, including logos, color palettes, typography, and usage rules, to ensure consistency across all media.