User Persona & Archetype – Extended Playbook

Your guide to understanding user personas and archetypes to strategize business strategies. This template includes user archetype analysis, empathy maps, user interview plan & calendar, 30+ interview question repositry, user metrics & more.
About this template

This template, more than just a playbook, provides businesses with the tools and insights they need to create compelling, realistic user personas using a structured format. The template formats within this playbook facilitates the process of persona creation, allowing businesses to drive informed decisions, align team efforts, and spur growth more efficiently.


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