GTM Launch Checklist

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Shortcut uses this template for planning our Go To Market details for product releases - this is a collaboration between the cross-functional product development teams (Product/Design/Engineering) and the GTM team (marketing, sales, CX). This template creates a space to keep your teams connected across their preferred tools. Determine release level, plan launch collateral, and add links from your Shortcut Stories, Epics, and Milestones to monitor progress of the relevant product development work.

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