Top 10 Free Marketing Templates

Unleash your creativity within templates that help you stay on top of your marketing game so you and your team focus on what matters most: doing your best work and growing the business.

What Should Marketing Templates Include?

Choosing the right marketing template can streamline your promotional efforts and ensure consistency across your campaigns. Here are key components to look for in a Notion marketing template:

  1. Comprehensive Campaign Planner: This should include tools for setting objectives, tracking progress, and analyzing outcomes to optimize future campaigns.

  2. Content Calendar: Essential for scheduling and organizing all your marketing content. It should allow you to visualize when and where content will be published.

  3. Budget Tracker: A detailed section for monitoring marketing expenditures and ROI to help keep your financial goals on track.

  4. Analytics Dashboard: A place to compile data from various platforms that provides insights into campaign performance and audience engagement.

Selecting a template with these components will help you manage your marketing activities more effectively and achieve better results.

What Should Marketing Templates Avoid?

Choosing the right marketing template in Notion can streamline your workflow and enhance productivity. However, it's equally important to know what to steer clear of. Here are three key components to avoid:

  1. Overly Complex Layouts: Templates with too many sections or intricate designs can lead to confusion and reduce efficiency. Opt for simplicity and clarity.

  2. Generic Content: Avoid templates that do not allow customization for specific marketing strategies or brand voices. Personalization is key in marketing.

  3. Outdated Information: Ensure the template reflects the latest marketing trends and practices. Using outdated models can harm your campaign's effectiveness.

Selecting a template that avoids these pitfalls will help ensure that your marketing efforts are both effective and efficient, keeping your strategy sharp and impactful.

1Marketing Campaign Planner

The Marketing Campaign Planner template is your comprehensive solution for strategically planning and executing successful marketing campaigns. This versatile tool empowers you to define campaign objectives, allocate budget resources, outline key tasks, and manage timelines with ease. From brainstorming creative concepts to tracking campaign performance metrics, this template provides a centralized hub for managing every aspect of your marketing initiatives. Streamline collaboration, ensure alignment across teams, and drive results-driven marketing strategies with the Marketing Campaign Planner template.

A template preview for Marketing Campaign Planner

2Marketing Mood Board

Ideal template for assembling mood or inspiration boards for events, products, brand campaigns, and more.

A template preview for Marketing Mood Board

3Growth Marketing Testing Roadmap

Keeping track of multiple marketing tests can get unwieldily. This template allows you to organize all of them, keeping results top of mind and letting you easily filter to drill down into what you want to find.

A template preview for Growth Marketing Testing Roadmap

4Brand Guidelines Kit

This comprehensive Brand Guideline template provides a centralized platform to store and organize all your brand assets, colors, typography, logos, and voice & tone guidelines in one place.

It covers brand strategy, brand design and I've added in my Canva Brand Guidelines template as a bonus too!

Whether you're a startup or an established company, this template will help you maintain consistency across all your marketing materials and ensure a cohesive brand image. Say goodbye to cluttered files and misaligned designs, and elevate your brand with this Notion Brand Guidelines template.

A template preview for Brand Guidelines Kit

5Marketing Strategy Workbook

Map out your strategy with steps to walk you through things like...

Positioning Statement

How you differ from competitors

Brand personality

Targets

Competitors

Your value proposition

Objectives

Marketing channels

Marketing programs

Content planning

And as a bonus gain access to our Client Manifestation Prompts!

A template preview for Marketing Strategy Workbook

6Marketing Portfolio Template

This template includes a homepage for marketers to share their work experience, their philosophies on success, personal projects, and options to get in touch for job opportunities. The benefit of using this template is you get a great starting point with a variety of "blocks" and predetermined format that allows job seekers to simply fill in the blanks and save time creating their website.

A template preview for Marketing Portfolio Template

7ContentOS 2.0 (Red Version)

1. What's included in the ContentOS 2.0 🎥

Basic Platform manager

Content Calendar

life progress widget

Video ideas

Progress chart

A template preview for ContentOS 2.0 (Red Version)

8Business Plan

This simple, aesthetic and minimal business plan allows you to include your logo and brand colors so that you can get a clear view of your branding. It contains several sections:
1. Business details section- business type, model, legal structure, location etc.
2. Business message section - what message do you want to portray?
3. Marketing methods that you'll use to achieve your goals.
4. A simple table that displays your products/services and desired impact on customers.
5. Outline your standard operating procedures/operating systems in the 5th section.
6. Write down the exact steps you'll use to deliver your product/service to customers.

Bonus: Calendar for marking important dates in your business and a milestone tracker!

A template preview for Business Plan

9One-Page Marketing Strategy

The Who We Are template is an essential tool for companies seeking to define and communicate their brand identity. It helps you articulate your brand promise and provides a succinct elevator pitch. The template also allows you to outline your company’s core values and strategic initiatives, creating a roadmap for success. It’s perfect for internal communication or as a foundation for marketing strategies.

A template preview for One-Page Marketing Strategy

10Brand Guidelines

Our Brand Guidelines template is designed to act as a single source of truth for all design-related decisions in your team. Serving both new and experienced designers, it includes sections on typography, templates, themes, icons, native components, and specific brand rules, with each section designed to foster a unified design approach.

By embedding Figma files and GitHub repositories, your team can access and update design assets in real-time, ensuring everyone stays on the same page. This template is not only a tool for organizing your brand's design system but also a platform for collaboration, allowing designers to leave comments, feedback, or questions. Enhance your team's efficiency and reduce duplicative work with this comprehensive Notion template.

A template preview for Brand Guidelines

Closing Thoughts

Utilizing these templates streamlines your marketing efforts, ensuring you stay organized and proactive. They are designed to save time and enhance productivity, allowing you to focus more on strategy and less on administrative tasks.

Start implementing these tools today to see immediate improvements in your workflow. Each template is tailored to meet different marketing needs, making it easy to find one that fits your project perfectly.

What is a Conversion Funnel?

A conversion funnel is a model that represents the journey potential customers go through, from first awareness of a product to the final purchase decision.

What is a Lead Magnet?

A lead magnet is an incentive offered to potential buyers in exchange for their email address or other contact information, typically used to build a marketing list.

What is a Value Proposition?

A value proposition refers to a business or marketing statement that summarizes why a consumer should buy a product or use a service.

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