Understanding a customer's journey from discovery through purchase and beyond offers critical insights into their experiences and pain points. For SEO specialists, integrating these insights helps inform content strategy leading to more targeted, useful content that better meets the needs of their audience. A Customer Journey template provides a structured approach to mapping out these journeys, ensuring all key interactions and touchpoints are considered and optimized for.
Before you start creating your own Customer Journey template, take a look at these Customer Journey templates below to make the process smoother and more effective.